Facebook has just launched an online course for journalists.
This should be of serious interest to anyone writing, blogging, creating native content, posting, monitoring, measuring, promoting, video or reporting on effectiveness.
Apparently it was set up to meet the demand of a a single destination where you can learn about Facebook’s products, tools and services and is part of their Blueprint offering.
Blueprint course give full verifiable certification and cover stuff like:
• Introduction to Facebook Apps
• Build Presence on Facebook and Instagram
• Best Practices to Get Started
• Purchasing and managing your ads
• Advertising Objectives
• Ad Placement and Formats
• Measuring and Reporting
• Campaign Optimization
• Advanced Best Practices
• Small/Medium Businesses
• Publisher Tools
• Solution Based Ad Products
Each part is broken into multiple modules with different certs. Really useful also if you are looking to solve a particular knowledge back. Of those that I’ve tried so far, they only take about 15 minutes to complete.
And the best bit is it’s FREE! Enjoy 🙂 And let us know if you find any of them of particular use.