List: Cheap (but Awesome) Online Courses in all things Digital!

The world of digital and marketing moves ridiculously quick. So last  year, I made a point of going ‘back to school’ to broaden and update my knowledge in the area

Each course was through a site called Coursera – which I can’t recommend enough. You can find more about the ones from last year and some key take outs here, here, here, here, here aaaaaand here.  Each course is an online ‘MOOC’ but the courses are done by the likes of Stanford, IBM, Princeton, Northwestern, UCI, Brown and Duke (fancy).

Below is the most recent list of courses.

And the best bit?  They are all quite cheap and you can time manage around them – so might be of interest on an individual basis. You can even build up to a certified masters/degree/mba!

Digital Strategy – General

Innovation in a Digital World

https://www.coursera.org/learn/innovating-digital-world

Marketing in a Digital World

https://www.coursera.org/learn/marketing-digital

Manage Your Social Strategies

https://www.coursera.org/specializations/social-media-marketing

Develop Your Marketing Strategy

https://www.coursera.org/specializations/marketing-strategy

Drive Customer Behaviour Online

https://www.coursera.org/specializations/digital-marketing

Game Theory

https://www.coursera.org/learn/game-theory-1

Digital Marketing Channels: Planning

https://www.coursera.org/learn/marketing-plan

Manage Your Social Strategies

https://www.coursera.org/specializations/social-media-marketing

 

Content:

Content Strategy for Professionals: Engaging Audiences

https://www.coursera.org/learn/engagement-strategy

Content Strategy for Professionals: Expanding Reach

https://www.coursera.org/learn/increase-reach

Content Strategy for Professionals: Ensuring Impact

https://www.coursera.org/learn/effective-content-strategy

Advanced Content and Social Tactics to Optimize SEO

https://www.coursera.org/learn/seo-tactics

Viral Marketing and How to Craft Contagious Content

https://www.coursera.org/learn/wharton-contagious-viral-marketing

Create and implement engaging content

https://www.coursera.org/specializations/content-strategy

Digital Storytelling – Powerful Tools for Teaching and Learning

https://www.coursera.org/learn/digital-storytelling

 

Digital Business Strategy:

21st Century Business Strategy

https://www.coursera.org/specializations/strategic-management

 

Marketing General:

Take Your Product through the Marketing Mix

https://www.coursera.org/specializations/marketing-mix

 

PR:

Developing a PR strategy in a Digital Age

https://www.coursera.org/specializations/public-relations

Social Media in Public Relations

https://www.coursera.org/learn/social-media-pr

Public Relations Campaigns

https://www.coursera.org/learn/pr-campaigns

Public Relations Research

https://www.coursera.org/learn/prresearch

 

Design and Creative:

Fundamentals of Digital Image and Video Processing

https://www.coursera.org/learn/digital

Games, Sensors and Media

https://www.coursera.org/learn/games

Serious Gaming

https://www.coursera.org/learn/serious-gaming

Design and Make Infographics

https://www.coursera.org/learn/infographic-design

Imagery, Automation and Applications

https://www.coursera.org/learn/gis-applications

 

Leadership

Leading Effectively

https://www.coursera.org/specializations/leading-teams

Leadership and Business Skill for Immediate Impact

https://www.coursera.org/specializations/strategic-leadership

 

Analytics:

Digital Analytics for Marketing Professionals:

https://www.coursera.org/learn/digital-analytics – in Practise

https://www.coursera.org/learn/marketing-analytics – in Theory

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2 Comments Add yours

  1. Cat says:

    Wow this is just the post I have been looking for. Just started blogging so need a little help. Thank you 🙂 Cat https://forrealll.blogspot.ie/

    Like

    1. Rayray says:

      No probs Cat – delighted to help!

      Like

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